email-deliverability2 min read

Email Deliverability for Small Businesses: SPF, DKIM, DMARC Explained

Prevent emails from landing in spam with SPF, DKIM, and DMARC

A gradient illustration of a mailbox with a green checkmark, representing email deliverability and authentication
A gradient illustration of a mailbox with a green checkmark, representing email deliverability and authentication
TL;DR Emails can land in spam due to poor sender reputation, missing authentication records, and irrelevant content. SPF, DKIM, and DMARC are three key records that make up email authentication and can help prevent emails from being flagged as spam. Borg Sites offers email authentication services to help small businesses improve their email deliverability.

Why Do Business Emails Land in Spam?

Many factors can contribute to emails landing in spam, including poor sender reputation, missing authentication records, and irrelevant content. A well-configured email authentication system can help prevent emails from being flagged as spam.

We'll explore the three key records that make up email authentication: SPF, DKIM, and DMARC. These records help prevent emails from being flagged as spam and ensure that your emails reach your customers' inboxes safely and reliably.

What Are SPF, DKIM, and DMARC?

SPF (Sender Policy Framework) is a record that specifies which IP addresses are authorized to send emails on behalf of your domain. DKIM (DomainKeys Identified Mail) is a record that uses digital signatures to verify the authenticity of emails sent from your domain. DMARC (Domain-based Message Authentication, Reporting, and Conformance) is a record that helps prevent email spoofing and phishing attacks.

These three records work together to ensure that your emails are authenticated and delivered to your customers' inboxes.

How Do I Set Up SPF, DKIM, and DMARC for My Branded Mailbox?

Borg Sites sets up and configures SPF, DKIM, and DMARC records for you as part of our email authentication services. Our team of experts will work with you to set up and configure your email authentication records, so you can focus on running your business.

We use a global edge network to host and secure your emails, ensuring that they reach your customers' inboxes safely and reliably.

What to Do Next

Contact Borg Sites to learn more about our email authentication services and how we can help you improve your email deliverability. Review your current email setup and consider implementing SPF, DKIM, and DMARC records to protect your domain and prevent email spoofing.

Take the first step towards improving your email deliverability and growing your business with Borg Sites.

Frequently asked questions

What are the benefits of using SPF, DKIM, and DMARC records for email authentication?

The benefits of using SPF, DKIM, and DMARC records include improved email deliverability, reduced risk of email spoofing and phishing attacks, and increased trust with your customers.

How do I set up and configure SPF, DKIM, and DMARC records for my branded mailbox?

Borg Sites sets up and configures SPF, DKIM, and DMARC records for you as part of our email authentication services. Our team of experts will work with you to set up and configure your email authentication records.

What are the risks of not using SPF, DKIM, and DMARC records for email authentication?

The risks of not using SPF, DKIM, and DMARC records include increased risk of email spoofing and phishing attacks, poor email deliverability, and decreased trust with your customers.

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